Case study
Middlesbrough-based The Qualis Collection Ltd secured a six-figure investment from NPIF II – NEL Smaller Loans, which is managed by NEL Fund Managers as part of the Northern Powerhouse Investment Fund II (NPIF II).
| Region/Nation | North East |
|---|---|
| Sector | Consumer Goods & Services |
| Programme | Northern Powerhouse Investment Fund II |
| Partner |
Founded by North East entrepreneur Joe Nicholson, The Qualis Collection supplies premium solid brass fixtures and fittings designed to enhance any home, serving customers seeking quality, style, and reliability across the UK.
The investment will be used to expand their range through additional stock orders of both new and existing products, while also funding the development of bespoke stock forecasting software to enhance inventory management and ensure efficient stock control. In addition, the funding will support increased marketing activity during this exciting period of growth.
The idea for the company was born when founder Joe Nicholson encountered a challenge during his own kitchen renovation - finding high-quality, luxurious handles and knobs that matched his family’s style without exceeding their budget.
Recognising a gap in the market, Joe set out to create a brand that would make premium design accessible to every home.
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